14 best marketing newsletters for creatives

We all already have full email inboxes, so any newsletter we subscribe to must hit the spot. The best ones combine genuinely helpful business tips with creative inspiration. Let’s look at the 14 best marketing newsletters for creatives, giving you inspiration for creative marketing campaigns and promotion.

Creatives are sometimes better known for their artistic flair than their business acumen, but this needn’t be the case. These digital marketing newsletters bring top marketing tips for small businesses and creative startups to your inbox. From SEO tips to advice on crafting perfect promotional campaigns, these newsletters for digital marketing can help you get your creative services or products out into the world. 

Finding that perfect sweet spot that balances creativity and business can take time for any professional creative, but the good news is that you’re not alone in the quest. All writers, designers, and marketers who contribute to the newsletters below are here to share their hard-won experience with you. So read on to discover our favorite marketing newsletters for creatives, and hit the subscribe button! 

If you need a creative recharge, check out SPARKED, the new newsletter from Envato. It comes out every month, so sign up on Envato and keep an eye out for the ⚡ in your inbox. Each edition will offer a curated collection of creative work you need to see, some new tech, and a little added spark to inspire whatever you’re making next.

Most newsletters below are free to sign up for, with a few offering subscription plans. All offer different perspectives on the diverse marketing world, but they all have direct relevance for professional creatives. Browse to find what looks good to you, sign up, and get inspired!

This one-paragraph newsletter, written by Josh Spector, gives you simple and effective ideas to get more revenue and attention from your marketing content. Josh looks at how other brands and businesses have created successful campaigns and marketing strategies to inform his always helpful—and concise—tips, meaning you’re getting marketing tips based on the experiences of others. A no-brainer.

The Creative Collective marketing newsletter from Kelp Collective aims to inspire and empower female creatives who want to take their business to the next level. Described as the perfect antidote for ‘small creative business owners who are feeling overwhelmed,’ the newsletter often focuses on productivity-boosting, with strategic tips for crafting low-effort, high-impact email marketing campaigns and PR efforts.

Eva is an LA-based journalist and writer who sends a newsletter brimming with inspiration for living more creatively. The newsletter Notes from Eva combines a non-intimidating balance of creative inspiration relating to writing and art with more practical tips for productivity, marketing, and creative business. It also focuses on marginalized creativity, with stories and perspectives often neglected in mainstream media. 

With a bold claim to ‘turn creatives into savvy creative business owners’, the newsletter from Knotably Creative House, an established motion content studio in California, brings expert creative business and marketing advice straight to your inbox. As well as sharing templates, tools, and industry knowledge, Oly and Yossi Shamrik can give advice directly from the horse’s mouth, with 10+ years of agency experience under their belt. 

A weekly newsletter that pops into your box on Wednesdays, Ilovecreatives is principally a jobs list newsletter, but it also includes industry news, events, and marketing tips. If you want to stay ahead of the game in creative marketing, you need to know what’s going on within the creative industries—and the Ilovecreatives newsletter is one of the best marketing newsletters to start with. 

A specialist in big ideas, Seth Godin is an advertising guru and marketing strategist who has a weekly newsletter that condenses some of the thoughts he airs on his blog. It’s well worth signing up for—although the content is not directly targeted at creative businesses, the marketing ideas are often more than applicable.

Often philosophical and thought-provoking, Seth invites readers to think differently about marketing and the craft that goes into consumer advertising. 

As a subscriber to digital marketer and writer Ann Handley’s newsletter, you’ll receive a literal letter-style email every two weeks with useful marketing tips, ideas, and ‘shenanigans’. Ann is all about creating compelling marketing content that’s always ‘killer’ for your customers, giving you tips for taking your email and blog ideas to the next level. 

Ever wanted to pick a publicist’s brain? You can with Wolf Craft, a consultancy specializing in creating content that helps businesses grow.

If you’re stuck in a publicity rut and looking to scale up, the Wolf Craft newsletter provides advice on how to get more media coverage for your products or services. Aimed at makers, designers, and creatives and written by Wolf Craft founders Nora Wolf and Kirsten Larson, this is a great starting point for any business looking to dip a toe into PR. 

Pitched as an online business school for creatives, the UK-based Design Trust provides fantastic resources and guides for entrepreneurs looking to start, grow, or scale their creative businesses.

Noting that a ‘lack of practical business and marketing knowledge, strategic experience and decision making, and confidence are the three biggest challenges designers, makers and creatives face when they are starting and growing their business,’ the Trust also sends out a newsletter packed with timely marketing and business to-dos and tips. 

Noticing a gap in design blogs written by designers, DESK is a longstanding blog established in 2016 by designer Tobias van Schneider. DESK provides a curated digital newsletter covering design, marketing, and productivity topics.

This is a resource for designers to feel motivated and inspired in the company of other designers navigating the high seas of creative work. Although not primarily marketing-themed, the newsletter often touches on business tips and marketing ideas to help designers work, collaborate, and promote their jobs more effectively.  

This one is boldly dubbed the ‘only content marketing newsletter you’ll ever need.’ Animalz—a content marketing consultancy that’s worked for countless big brands—sends out a newsletter that covers everything content-based, from writing for search to budget allocation. It’s an always enlightening newsletter from professionals working in content marketing.

A source on all things side hustle, Tech Biz Gurl (aka Jessica L. Williams) shares her down-to-earth and actionable advice and musings relating to running small businesses. Her #jesspicks newsletter is a mix of the relatable and the practical, with interviews, videos, and resources about getting a side hustle up and running into a flourishing business.

If you know next to nothing about Search Engine Optimization (SEO)—i.e. how to get your website and/or shop listing high on search engines—then Search Engine Journal is a great place to educate yourself. While this is more of a specialist marketing newsletter, its content is still largely accessible, even for the complete SEO beginner.

The Stacked Marketer newsletter goes out every weekday, so it’s a great daily update on general marketing news and trends. It features the latest digital marketing news, tech, and tips and has a short and snappy format that can be consumed in 7 minutes or less.

This is a good newsletter for staying ahead of marketing trends and discovering tools and advice that can transform your marketing strategy.

There is a common misconception that creatives are far too artistic to create successful marketing strategies for their businesses. Nothing, though, could be further from the truth! With a little education and know-how, any creative can turn their talent into a flourishing business.

The marketing newsletters above are a great place to start, giving you helpful tips and pointers straight to your inbox daily or weekly. Remember that many of these marketing newsletters are written by designers or marketing professionals who have been there and made mistakes, so you don’t have to.

Looking for more ways to upskill on the business and marketing front? Learn how to craft your own unique brand story to make your marketing memorable, or discover how to establish your own print-on-demand business to market and sell creative products and designs. Or why not map out your marketing strategy with a creative business plan template?